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Consumer Outreach
AgriMissouri™ staff is always working to build the AgriMissouri brand and showcase members to
the public. The AgriMissouri Buyer’s Guide online is a large part of the consumer outreach.
The Buyer’s Guide search page averages over 750 hits per month. The hits to the Buyer’s
Guide are both consumers and retailers looking for products for their stores.
Promotion across the state is again the plan for 2008. The year will kick-off with AgriMissouri
products being featured on the main stage at the St. Louis Food & Wine Experience and the
Missouri Governor’s Conference on Agriculture.
Winter offers members the opportunity to network and attend many workshops and conferences. The
Missouri Farmers’ Market Association, Missouri Department of Agriculture and AgriMissouri
will host Market to Market Workshops across the state for farmers’ markets. Additional
conferences are the Midwest Grape and Wine Conference, Great Plains Vegetable Conference,
Missouri Small Fruit and Vegetable Growers Conference, Missouri Farmers’ Market Association
Annual Meeting and Missouri Organic Association Annual Meeting.
Spring and summer will bring additional promotional opportunities. The AgriMissouri Market will
again be featured at the Missouri State Fair. This event provides members the opportunity to
sample and sell their products throughout the fair. The Missouri Grocers Association Convention
and Trade Show continues to be popular among members. This show offers the opportunity to reach
Missouri’s independent grocers all in one location.
Right now the details are still being worked out on several activities including the Missouri School
of Journalism’s Celebration and the Tour of Missouri. Keep watching the web site for details
on these activities.
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